Eliminating Missed Calls & Capturing $45k in Lost Revenue

Before Jenny AI

Missed Call Rate

After Jenny AI

Missed Call Rate

The Challenge

Apex Plumbing & Rooter was experiencing rapid growth but struggling to keep up with call volume. During peak hours, their two dispatchers were constantly overwhelmed, and any call after 6pm or on weekends went straight to voicemail. An internal audit revealed they were missing roughly 31% of their total inbound calls. In a market where homeowners call two or three plumbers and book the first one who answers, that number was quietly costing them tens of thousands every month.

The Solution

We deployed the Jenny AI Receptionist as their always-on frontline. Before going live, we spent a week building out a full knowledge base: service descriptions, pricing ranges, dispatch rules by zip code, and emergency vs. non-emergency triage logic. The AI was trained to answer naturally, qualify the caller, collect job details, and book appointments directly into their scheduling system — without routing anyone to hold.

The Results

Within the first month, missed calls dropped to under 2%. The AI captured 22 additional booked jobs that previously would have gone to voicemail — averaging just over $2,000 per job, that's roughly $44,000 in recovered monthly revenue. Dispatch staff reported significantly less stress during peak hours, and customer satisfaction scores improved because callers were no longer sitting on hold.

I used to come in Monday morning and find 8 voicemails from over the weekend — half of them already booked with someone else. Now my calendar is full before I even pour my coffee. It's the single best investment we've made.